
In today’s digital age, training videos have become an essential tool for companies to educate their workforce effectively. They offer flexibility and consistency and can cater to different learning styles. There are several different types of training videos to consider.
Onboarding Videos
Making sure your team members get started on the right foot is essential to their long-term success! Onboarding videos help new employees understand the company culture, policies, and procedures. These videos can also cover:
- Company History and Mission: overview of the company’s background and objectives.
- Workplace Expectations: Outlining dress code, attendance policies, workplace conduct, computer use, professional communication, etc.
- Introduction to Team Members: Featuring short clips of team leaders or department heads introducing themselves and their roles.
- What to Expect on Your 1st Day: Provide a tour of the building, let them know what to bring, how to dress, and how meals will be handled. Anything you want them to know about getting started on the right foot.

Compliance Training Videos
These videos ensure that employees understand and comply with legal regulations and company policies. Topics often include:
- Safety Protocols: Demonstrating emergency procedures and safety guidelines.
- Data Protection and Privacy: Educating employees on handling sensitive information responsibly.
- Harassment and Discrimination Policies: Outlining acceptable behaviors and reporting procedures.
- HR Law: Fair labor practices, hiring and termination policies, wage/hour laws, and workplace discrimination laws.
Skill Development Videos
Skill development videos aim to improve employees’ skills, abilities, and knowledge in their specific roles. Examples include:
- Sales Techniques: Teaching effective sales strategies and customer interaction skills.
- Technical Skills: Providing tutorials on software, machinery, or other tools relevant to the job.
- Leadership Training: Guiding potential leaders on management skills, decision-making, team dynamics, holding people accountable, and providing effective feedback.
- Communication Skills: Enhancing interpersonal communication and presentation abilities.
- Time Management: Offering tips and techniques to manage time effectively.
- Conflict Resolution: Teaching methods to handle and resolve workplace conflicts.
- Inclusive Practices: Encouraging practices that foster diversity and inclusion.
- Resilience/Flexibility: Learn skills for bouncing back after setbacks.
- Effective Problem Solving: What is the best way to address challenges that may be faced on the job site?
- Active Listening: What does it look like, how can you improve, and why is it important to team member success?
- Phone Etiquette: Professional behaviors followed during phone conversations, including greetings, tone of voice, active listening, and clear communication.

Product Training Videos
These videos are crucial for employees who need to understand the products or services the company offers. They can include:
- Product Demonstrations: Showing how a product works and its features.
- Service Protocols: Explaining the steps involved in delivering a service successfully.
- Customer Use Cases: Highlighting real-world examples of how products or services are used effectively.
Customer Service Training
Companies that prioritize customer service can benefit from videos that cover:
- Customer Interactions: Best practices for engaging with customers and handling inquiries.
- Problem-Solving: Strategies for resolving customer complaints effectively.
- Customer Satisfaction: Techniques to enhance customer experience and loyalty.
- Commitment to Quality: Consistently striving for excellence in product and service.
- Handling Difficult People: Use proven tools to help diffuse a challenging situation.
By creating a diverse range of training videos, companies can ensure their workforce is well-equipped with the knowledge and skills needed for success. Start by thinking about the most important skills your team members need and then build out a plan to create customized training videos to set clear expectations with all team members. Looking for someone to help manage the project from start to finish? Give Conversion-omics a call!