The Benefits of Improv – “Yes, and…”

Over the past five years, countless articles have been published praising the benefits of improv in the business world. Forbes and Harvard are touting the applicability of the art form and its principles for all industries. These skills are more important now than ever – here are some actionable ways you can use these skills…

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Conversion-omics Tips for Planning a Successful Virtual Event

Successful learning opportunities require clear goals and a well planned agenda. With jam-packed schedules and diverse sets of responsibilities it can be tough to get everyone focused on new ideas or initiatives. This is why workshops have become such an effective tool. They are a great way to gather info, generate ideas, and build consensus.…

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Lynne Jensen-Nelson is a Certified Virtual Presenter

While unprecedented circumstances related to COVID-19 have forced companies and the event industry as a whole to pause, step back, pivot, and make remarkable changes in the short term, there is no doubt the power of connection and community will prevail. According to www.eventmarketer.com 87% of event marketers said they have canceled—and 66% have postponed—events as a result of…

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Now What? Thoughts on Positioning Your Business for the Second Half.

What now? Here we are, a little over a year from the start of the COVID-19 restrictions and shut downs. Businesses, community activities, sporting events and many other in-person happenings are opening back up for the most part. People are getting out and getting back to “normal” as we all look forward to the start of summer. But…

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Where Are You Going In The Future?

There is an old saying attributed to Lewis Carroll; “If you don’t know where you’re going, any road will get you there.” As simple as this sounds, many organizations, large and small, make the mistake of rolling into a new year without a clear destination identified and/or communicated to their team. As a result, everyone…

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5 Ways to Stand Out from the Crowd

High traffic events like trade shows, conventions, and home tours can give your business a real boost in brand awareness – if you know how to stand out from the rest of the selling crowd. This idea hit home again recently when I spent the day on a luxury model home tour. Builders pay big…

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The Importance of Follow Up

Sales Training

It still surprises me when a salesperson asks, “How soon should I follow up with a potential customer?” Too often they aren’t sure how to react. Should they wait a bit so that they don’t appear too desperate or jump in immediately and follow up as quickly? Let’s make this easy. There’s one rule in…

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Meet Lynne Jensen-Nelson: Dynamic Founder of Conversion-omics

Reprinted with permission. Written by Stephanie Greischar From Her Own Path: Inspiring Stories of Female Entrepreneurs   ____________________________________ Lynne Jensen-Nelson is the dynamic founder of Conversion-omics Speakers & Consultants. A hustler even as a kid, she parlayed her educational background and Master’s Degree in Communication into a successful career in sales. She spent a decade moving through…

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Secret to Selling More? Keep it Simple!

7 Tips for a Simple Sales Process, Sales Strategy Minnesota

“Make your product easier to buy than your competition, or you will find your customers buying from them, not you.” – Mark Cuban There is one rule every business should abide by and that is to make it as easy as possible for your customers to buy from YOU regardless of the product, price, or location. This…

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