5 Ways to Stand Out from the Crowd

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High traffic events like trade shows, conventions, and home tours can give your business a real boost in brand awareness – if you know how to stand out from the rest of the selling crowd. This idea hit home again recently when I spent the day on a luxury model home tour. Builders pay big…

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The Importance of Follow Up

Sales Training

It still surprises me when a salesperson asks, “How soon should I follow up with a potential customer?” Too often they aren’t sure how to react. Should they wait a bit so that they don’t appear too desperate or jump in immediately and follow up as quickly? Let’s make this easy. There’s one rule in…

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